Client
Media City Way developed a bespoke website for Richard Butler Furniture, tailored to the specific needs of their distributors and Richard Butler Furniture’s administrative team. This custom-built platform provides a user-friendly interface for distributors to efficiently select and configure furniture, including options for various legs and fabrics, based on product names or types.
The website also features a robust administrative area, granting Richard Butler Furniture’s team complete control over their online catalog. This includes the ability to seamlessly add new furniture products and accessories, adjust pricing, and upload detailed product information such as specifications, data sheets, and DWG files.
Media City Way meticulously crafted a comprehensive library of line drawings for each furniture product. Adhering to strict, consistent guidelines, these drawings ensured clear product identification and a unified visual style across the entire catalog.
Our team was able to take a front and side image of 1 piece of furniture to create the line drawing, we then used precise mathematical calculations to generate perfectly proportioned line drawings for all variations, such as 2, 2.5, and 3-seater models.
Bespoke Functionality
A source of immense pride for our team was the entirely custom-built nature of the Richard Butler Furniture website. Every feature, from the distributor portal to the admin tools, was meticulously crafted to meet their specific needs. Seeing the website operate flawlessly, with no reliance on off-the-shelf solutions, is a testament to the quality and precision of our development.
Detailed Line Drawings
We were particularly pleased with the creation of a comprehensive library of branded line drawings for Richard Butler Furniture’s product catalog. These drawings adhered to strict brand guidelines, ensuring a consistent and professional visual representation of their furniture across the website.
Product Tracking
We implemented an automated product tracking system that allows users to quickly access furniture types they’ve previously shown interest in. This personalised feature saves customers time and enhances their browsing experience. This small but mighty feature demonstrates our commitment to develop a website that works hard for Richard Butler Furniture and their distributors.
Client Testimonial
”We're incredibly impressed with the bespoke website Media City Way developed for Richard Butler Furniture. The custom functionality for our distributors and admin team is outstanding. This is a team that put their heart and soul into everything they work on.
John O'LearyRichard Butler Furniture