Branding

Your brand is more than just a logo, it’s the heart of your business’s story. We help you build a compelling brand identity that resonates with your target audience and sets you apart. We focus on creating cohesive and impactful branding that’s both visually stunning and strategically sound.

We understand that a strong brand is essential for building trust and loyalty. Whether you’re launching a new business or refreshing an existing brand, we’ll work with you to develop a unique and memorable identity that reflects your values and vision. Our services encompass everything from logo design and brand guidelines to visual identity and messaging, all achieved through our signature clean, sharp, and simple design philosophy.

What we do

Industry Exploration
Target Market Exploration
Mission Statement
Company Values
Company History
Logo/Avatar Creation

Logo Usage
Colour Palette
Typography
Email Signature
Stationery
Vehicle Wraps

How we do it

We believe that a brand is built from a clear mission, vision, and values. These elements serve as the foundation for all other branding efforts. By ensuring that every aspect of your brand is aligned with your core values, we create a consistent and authentic brand experience that resonates with your target audience.

Our proven exploration process begins with comprehensive industry research, allowing us to identify what resonates with your target audience. This insight-driven approach enables us to recommend the perfect branding elements to elevate your business and achieve your goals.

With a solid foundation built on research and strategy, we move into the exciting phase of bringing your brand to life. Our team of designers translate your vision into tangible concepts, using cutting-edge software to create detailed mockups. We value your input and encourage open communication throughout the design process, ensuring the final result exceeds your expectations.

In the Develop phase, we meticulously finalise every detail of your brand identity. This includes creating high-resolution versions of your approved logos and designs, ensuring they’re ready for any application. We also lay the groundwork for your brand’s future growth, recognising that brand guidelines are living documents that evolve with your business.

Showcased work

Some kind words from our clients

Chris WrightNo Fuel Needed

I can't say enough about the level of care these guys put into our branding. As they say, 'Branding isn't just a fancy logo, it's about building a lasting connection with your audience.'

Ryan IcelyRGS Joinery

Would recommend Media City Way to anyone. They kept me updated at all times and were very professional throughout. They designed my entire brand (website, logo and business cards).

Terry CrawfordGHP UK

Media City Way were instrumental in creating our brand guidelines, logos, colour scheme, and fonts. Their team's expertise was evident in their ability to capture the essence of our company.

John O'LearyRichard Butler Furniture

Their team is professional, efficient, and listened attentively to our vision. They created a comprehensive brand identity that perfectly reflects our company's values and goals.

FAQ's

What are Brand Guidelines?

Brand guidelines are a set of rules and standards that define a company’s brand identity. They serve as a reference for everyone involved in the brand, including employees, marketers, designers, and external partners. Brand guidelines ensure consistency and coherence across all brand touchpoints.

What do Brand Guidelines include?

Media City Way’s Standard Brand Guidelines include typography, logo creation and colour palette creation. Extended Brand Guidelines can include a combination of imagery, tagline, voice and tone, social media guidelines, advertising guidelines and stationery.

How much do Brand Guidelines cost?

A standard set of brand guidelines that including typography, logo creation and colour scheme creation is £695.00. Should you require an extended brand guidelines to cover topics such as imagery, tagline, voice/tone, social media guidelines, advertising guidelines or company stationery (letterheads, compliment slips, business cards) we recommend you send us your requirements or give us a call on 0161 669 4633.

How often should Brand Guidelines be updated?

Brand guidelines should be a living document, updated regularly to keep up with changes in your company, the market, or your brand itself. While there’s no strict timeline, it’s essential to revisit and update your guidelines whenever significant changes occur, for example launching new social media campaigns or your target market changing.

Let’s work together

Contact us to see how we can help your business.